Cosmetics Business Packaging Live

Camilla Marcus-Dew LinkedIn

Co-Founder The Soap Co. & BECO

Head of Sustainable Growth CLARITY & Co.

TOPIC: The Soap Co. Journey

Camilla is the award-winning co-founder of the luxury, ethical The Soap Co. brand in 2015 and is one of many committed and dynamic women in the fast-growing social enterprise sector, worth some £60bn annually. Camilla was founded with a vision to create a premium, luxury product that has transparency, the creation of social value and the protection of the environment at its core. The Soap Co. is a no-compromise brand that is designed for good and under Camilla’s leadership, the award-winning The Soap Co. has been able to both disrupt the market and show that placing purpose over profit is no barrier to achieving commercial success.

Camilla is keen to help replicate equitable, scalable and sustainable business models internationally and has recently begun sharing the good news of The Soap Co. internationally, representing the British Council in Latvia and as a keynote speaker at Social Impact Day Noord in The Netherlands in 2017, as well as speaking at events for LV=, Coca-Cola EP, freethebirds, General Assembly, forpeople, The Founders Network, OnPurpose and various events for international women’s day. Prior to launching The Soap Cọ, Camilla gained broad industry and functional experience, primarily as a management consultant working across the UK and Europe, and leading programmes for Accenture Development Partnerships in Ethiopia and across South Asia within disability. She also completed a voluntary project with VSO in India to accelerate the involvement of women as entrepreneurs in the sugar cane value chain.

Camilla is interested in a broad spectrum of social and environmental issues and brings breadth and depth of experience across the Social Enterprise, Non-Profit and Commercial sectors. Camilla is also Head of Sustainable Growth for CLARITY & Co., working to ethically grow three brands to create many more job opportunities for people with disabilities.


Caroline Frery LinkedIn

Head of Business Development TerraCycle

TOPIC: Recycling the impossible

Caroline heads TerraCycle’s global Business Development team across the 21 markets TerraCycle operates in. The team is responsible for identifying and forming new partnerships to develop recycling systems for previously non-recyclable waste that would otherwise go to landfill or incineration. 

Prior to heading the global Business Development team, Caroline headed up the European team where under her direction the team achieved significant growth, doubling the number of free recycling programmes.  This included the development of new partnerships with leading brands such as Reckitt Benckiser, Walkers (Pepsico), Whiskas (Mars Pet Care), Pringles (Kellogg’s), Colgate, Acuvue (Johnson & Johnson Vision), etc.

Caroline graduated with a Master’s degree in Marketing & Management from the Emlyon Business School in 2014.  She has worked in marketing for FMCG conglomerates before heading to India to work for a social entrepreneurship consultancy and then joined TerraCycle in 2016 as part of the Business Development team.


Esther Cuso LinkedIn

Iberia Agent Paptic Oy

TOPIC: Renewable + Reusable + Recyclable + Biodegradable: New packaging materials are more than alternatives to plastics

Cuso has been involved in the world of paper since 1996, having graduated with a Bachelor’s degree in Geography and History (1995). She began her a career at Copacel (1996-2010) as a commercial secretary in a commercial paper agency marking her professional career. During her time at Copacel, Cuso participated in the sale and commercialisation in the Iberian Peninsula of wood pulp and very diverse papers. She moved onto become Customer Service Manager at Tullis Russell Iberia (2010-2015 ). In 2015, Cuso was finally established as independent paper agent, first with the great Graspapier from Papierfabrik Scheufelen and now with the revolutionary Tringa from Paptic Oy. Cuso is committed to the introduction of new sustainable materials that can replace plastics.


Gary Parker

Sustainability Group Head, Health Environmental & Regulatory Services Intertek

TOPIC: The survival guide for sustainable packaging

Gary Parker is the Sustainability Group Head at Intertek. Gary has worked on sustainability issues for over 20 years. He pioneered sustainability at the pharmaceutical company GlaxoSmithKline before leading the sustainability team at the UK packaging institute Pira and then becoming Sustainability Group Head at Intertek.

Gary has led hundreds of sustainability projects for many of the world’s best-known companies. He has also been involved in major government-funded projects such as the European Union’s review of the EU Packaging and Packaging Waste Directive. Gary’s key areas of expertise are corporate sustainability, life cycle assessment, carbon footprinting, sustainable packaging, recycling, energy conservation and business strategy in terms of the circular economy. Gary lives in the UK. His first degree was in biology and he obtained post-graduate diplomas from Stanford and Oxford.


Helga Hertsig-Lavocah LinkedIn

Senior Trend Watcher and Founder Hint Futurology

TOPIC: Can in-store refill stations rescue bricks & mortar retail and save the planet?

Helga Hertsig-Lavocah wanted to be a forensic scientist, but lacked the patience to perform lab work, so now she tracks down trends (instead of criminals). She’s been freelancing since 2004, before that she worked at a fragrance house and in advertising.

Helga grew up in England, is half Danish, part many nationalities including French, Portuguese and Indian. She lived in the Netherlands for 24 years, and is now based in Dublin, Ireland. This mix of passions, education and cultures is the perfect basis for a futurologist – trend forecaster: open minded, curious and never settled, yet grounded in the reality of fmcg. She supports multinationals in food and non-food in their innovation process, with idea and concept generation.


María Jordá LinkedIn

Reseacher, New Packaging Materials ITENE

TOPIC: Are bio-based plastics an alternative source to cosmetic packaging?

María is a Chemical Engineer, and has a PhD in Materials Science. She holds 14 years of experience in research and development in the area of new materials; nanomaterials and nanocomposites of thermoplastic polymers and biodegradable polymers.


Melanie Sumereder

Sustainable Relations Manager Lenzing

TOPIC: Responsible Convenience – It’s in our hands

Melanie Sumereder has been working with the Lenzing Group since the year 2003. Being part of the nonwovens fiber industry for more than 15 years, Melanie had the opportunity to experience the increasing importance of sustainability related issues in convenience products such as wipes first-hand.

As a communications graduate, Melanie has held several management positions with a continuous focus on marketing communications and product PR. Based on her strong interest for market research, Melanie was able to gain insights into global consumer behavior and consumer needs.


Nick Vaus LinkedIn

Partner & Creative Director Free The Birds

TOPIC: Meeting a very big A.S.K. – how to design next generation beauty brands

Nick Vaus is partner + creative director of London-based branding, design and communications agency Free The Birds and is passionate about reinventing the everyday for the better; from immersive brand experiences to digital design and sustainable packaging.

An avid shopper, gallery visitor, traveller and yoga buff, Nick is always searching for creative inspiration, expressing his insights at leading industry events, including in-cosmetics global and the Fragrance Foundation as well as for Cosmetics Business, SPC and Design Week magazines.


Richard Cope LinkedIn

Senior Trends Consultant Mintel

TOPIC: The future of packaging

With over a decade of experience in market research and future thinking, Richard helps clients apply Trends strategically to their various business sectors, examining future market opportunities around issues as diverse as Artificial Intelligence, urbanisation, sustainable packaging and the world’s ageing population. As a globally recognised leading trends commentator, he publishes thought leadership pieces and makes regular media and conference speaking appearances. As part of his project work with clients, he also facilitates creative workshops to help build new products, services and campaigns.


Rob Hollands LinkedIn

Managing Director SharpEnd

TOPIC: How can smart packaging and connected solutions drive sustainable change?

Rob Hollands is managing director of SharpEnd – The Agency of Things ™, a full-service partner to some of the largest global brands in the wines & spirits, beauty, fashion and FMCG/CPG sectors. Rob is responsible for the day-to-day leadership of the business as well as supporting key clients through their digital transformation. His mission is to help brands and consumers connect through the application of creativity, technology and data – removing the borders between the worlds of physical & digital and products & services.

He was previously MD of Anthem Worldwide, where he led the evolution of the business from traditional brand design and packaging agency to become a successful connected content agency. He also co-founded – and later sold – the award-winning digital agency UNTITLED. Rob is a recognised expert on connected products and packaging and is a regular guest speaker on brand innovation and future trends. He has spoken at AIPIA Congress Amsterdam, RetailEXPO and Packaging Innovations & Luxury Packaging London & Birmingham.


Stephen McSpadden LinkedIn

Product Manager Cutitronics

TOPIC: Smart packaging isn’t that smart … yet.

Stephen McSpadden has been a technical product manager for 8 years, having been involved in smart cards, security related software and anti-counterfeit technologies for a total of 24 years. Starting his career in smart card chip testing, he moved to focusing on software, developing certified cryptographic libraries. He then went on to develop applications for smart card schemes in domains as diverse as payment, transport and identity both in the UK and internationally (including in what he terms “interesting places”).

Thomas Bouvier LinkedIn

Marketing Manager Soaper Duper

TOPIC: Sustainability in Packaging: A brand’s story

Thomas Bouvier is an experienced Global Marketing specialist in brand management and strategy. Thomas specializes in the beauty industry and currently leads Marketing at Soaper Duper, an award-winning natural and eco-friendly beauty brand based in the UK.

Thomas is responsible for the global brand strategy and manages CSR initiatives. A strong advocate of sustainability and circular economy, he regularly develops campaigns to raise awareness on plastic pollution and the impact on our environment. He helped positioned Soaper Duper as one of the UK leaders in sustainability, thanks to the brand’s innovative packaging using 100% recyclable and recycled materials.

Thomas holds a double degree in international business and management, from both France and the Netherlands. He currently lives in London.